To view data related to spam complaints from subscribers, which data view should you query?

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Study for the Marketing Cloud Developers Certification Test with flashcards and multiple choice questions. Each question offers hints and explanations. Prepare effectively for your exam success!

Multiple Choice

To view data related to spam complaints from subscribers, which data view should you query?

Explanation:
Data views log event-level tracking for each send, and spam complaints are recorded in the Complaint data view. Querying this view lets you see which subscribers marked your email as spam, when it happened, and which send or job was involved, so you can analyze spam rates and take action. The other views relate to different kinds of events (bounces, opens, clicks, unsubscribes) and aren’t dedicated to capturing spam complaint data, or they aren’t the standard view used for this purpose. So the Complaint data view is the one to use.

Data views log event-level tracking for each send, and spam complaints are recorded in the Complaint data view. Querying this view lets you see which subscribers marked your email as spam, when it happened, and which send or job was involved, so you can analyze spam rates and take action. The other views relate to different kinds of events (bounces, opens, clicks, unsubscribes) and aren’t dedicated to capturing spam complaint data, or they aren’t the standard view used for this purpose. So the Complaint data view is the one to use.

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