What are the components of a triggered send?

Study for the Marketing Cloud Developers Certification Test with flashcards and multiple choice questions. Each question offers hints and explanations. Prepare effectively for your exam success!

Multiple Choice

What are the components of a triggered send?

Explanation:
A triggered send relies on two pieces: a Triggered Send Definition and the API request that fires it. The Triggered Send Definition is the blueprint that specifies which email to send, the sender and delivery settings, and how recipient data maps into the email. The API request is what actually triggers the send in real time, supplying the specific recipient data (and payload) so the email is delivered when the event occurs. Email templates or content blocks describe the email content but don’t define how or when the email is sent, and a subscriber list by itself doesn’t provide the triggering mechanism. So the combination of the definition plus the API request is what constitutes a triggered send.

A triggered send relies on two pieces: a Triggered Send Definition and the API request that fires it. The Triggered Send Definition is the blueprint that specifies which email to send, the sender and delivery settings, and how recipient data maps into the email. The API request is what actually triggers the send in real time, supplying the specific recipient data (and payload) so the email is delivered when the event occurs. Email templates or content blocks describe the email content but don’t define how or when the email is sent, and a subscriber list by itself doesn’t provide the triggering mechanism. So the combination of the definition plus the API request is what constitutes a triggered send.

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